Marketing

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Understand the Karma of Social Media When You Create Your Brand 1024 622 Kim B.

Understand the Karma of Social Media When You Create Your Brand

One of the fastest and most-effective ways to get more business is to build a strong social media presence. Yet, like swords, social media cuts both ways. You have to wield it well for you and your brand to benefit from its immense potential. If you don’t, it can come back around and cut you. Bad. read more
Create Your Brand by Crafting Content That You (and People) Love 1024 618 Kim B.

Create Your Brand by Crafting Content That You (and People) Love

In the age of too much information, just about anyone in the business world who wants to write entrepreneurship articles can put their own spin on another Top 10 list or how-to guide. The result is often coverage of topics that have been written to death and an audience that automatically tunes out whenever the same melody is played over and over. read more